Small Business Marketing Blog

B2B Business Marketing Objectives
What are the typical marketing objectives of a B2B business? In my experience, business-to-business marketing objectives can be broken down into 3 facets.
New business
Increasing amount of new business leads
Increasing the quality of leads
Converting more leads ….

B2C Marketing Checklist - Small Business Start-ups
Following on from our last post, which offered a complete Marketing Checklist for B2B businesses, we wanted to help out you Business-to-Consumer companies too! As such here’s our B2C Marketing Checklist for Small Business Start-Ups.
Download the complete Marketing Checklist for free here>. Or continue reading to discover the key steps to launching your B2C business.